CEO | Forbes Travel Guide


A well-respected, widely traveled, and assured leader in luxury hospitality, Hermann Elger brings a wealth of expertise and 30 years of global experience to his role as the chief executive officer of Forbes Travel Guide. 

Serving most recently as executive vice president of travel, entertainment, and health security at digital health leader Sharecare, he led the successful launch of Sharecare’s health security verification program in partnership with Forbes Travel Guide, which now covers thousands of properties globally. 

Prior to Sharecare, Elger was the managing director of Baccarat Hotel New York and chief operating officer of Baccarat Hotels and Resorts, leading the development of new properties and overseeing day-to-day operations and quality guest experiences for the flagship hotel. As general manager, he led Baccarat Hotel New York to its first Forbes Travel Guide Five-Star Award in 2018. 

Elger has also served as general manager at other renowned Five-Star hotels across North America, including The St. Regis New York, Montage Beverly Hills (now The Maybourne Beverly Hills), and The Ritz-Carlton, Cancun. In nearly 18 years with The Ritz-Carlton Hotel Company, he supported the development of new hotels as an opening team leader for The Ritz-Carlton Aspen Highlands, Philadelphia, Dubai, and Kuala Lumpur. 

Born and raised in Mexico City, Elger followed his father into the hotel industry and earned a bachelor’s degree in hospitality management from the University of Denver. From his humble beginnings as a doorman for The Brown Hotel in Denver, Colorado, this second-generation hotelier has established himself as an accomplished and innovative hospitality leader. His talents are recognized with honors including “Best GM in US and Canada” in the Travvy Awards and “Most Innovative GM” by American Express Fine Hotels and Resorts, both awarded in 2016. Elger also was named one of the “40 Most Influential Leaders in Tourism in Mexico” by Lideres magazine.